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subject:"Corporate reputation"
~subject:"Deutschland"
~type_genre:"Collection of articles written by one author"
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Search: subject_exact:"Markenführung"
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Corporate reputation
Deutschland
Brand management
13
Markenführung
13
Consumer behaviour
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Konsumentenverhalten
3
Beziehungsmarketing
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Innovation
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Market entry
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2001-2007
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2004-2007
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Bargaining theory
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277
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Kick, Markus
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Pfrang, Dominique C.
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Property brand management : applying causal analysis to develop a strategic management tool for office property brands
Pfrang, Dominique C.
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2015
Persistent link: https://www.econbiz.de/10011344753
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Selected essays on corporate reputation and social media : collection of empirical evidence
Kick, Markus
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2015
Persistent link: https://www.econbiz.de/10010493101
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