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~subject:"Brand awareness"
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Search: subject_exact:"Markenloyalität"
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Brand awareness
Brand loyalty
831
Markentreue
831
Konsumentenverhalten
595
Consumer behaviour
594
Brand management
561
Markenführung
561
Beziehungsmarketing
536
Relationship marketing
535
Brand image
416
Markenimage
416
Markenartikel
406
Brand
405
brand loyalty
155
Customer satisfaction
152
Kundenzufriedenheit
152
Social Web
150
Social web
150
Internet marketing
121
Online-Marketing
121
Confidence
85
Vertrauen
85
Emotion
63
Kundenbindung
56
Customer retention
52
Customer integration
42
Kundenintegration
42
Personality psychology
38
Persönlichkeitspsychologie
38
USA
33
Dienstleistungsqualität
32
Service quality
32
United States
31
Viral marketing
31
Virales Marketing
31
brand trust
30
Deutschland
29
Hotel industry
29
Hotellerie
29
Marketing management
29
Advertising effects
28
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Abou-Shouk, Mohamed
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Augusto, Mário Gomes
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Harlie, M.
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Lisboa, João Veríssimo
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Periyadi
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Permana, Yudi
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Soliman, Mohammad
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International journal of management innovation systems : IJMIS
1
Journal of destination marketing & management
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Marketing intelligence & planning
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ECONIS (ZBW)
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The role of brand loyalty & image development integrated with brand awareness, service quality, product strategy & price strategy : an persfective Asia
Harlie, M.
;
Periyadi
;
Zulfikar, Rizka
;
Permana, Yudi
- In:
International journal of management innovation systems …
6
(
2021
)
1
,
pp. 1-16
Persistent link: https://www.econbiz.de/10012647926
Saved in:
2
The impact of gamification adoption intention on brand awareness and loyalty in tourism : the mediating effect of customer engagement
Abou-Shouk, Mohamed
;
Soliman, Mohammad
- In:
Journal of destination marketing & management
20
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012588590
Saved in:
3
Determining the causal relationships that affect consumer-based brand equity : the mediating effect of brand loyalty
Torres, Pedro Marcelo
;
Augusto, Mário Gomes
;
Lisboa, …
- In:
Marketing intelligence & planning
33
(
2015
)
6
,
pp. 944-956
Persistent link: https://www.econbiz.de/10011447747
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