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Brand equity, brand loyalty and consumer satisfaction
Nam, Janghyeon
;
Ekinci, Yuksel
;
Whyatt, Georgina
- In:
Annals of tourism research : ATR ; a social sciences journal
38
(
2011
)
3
,
pp. 1009-1030
Persistent link: https://www.econbiz.de/10009300820
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