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~person:"Penz, Elfriede"
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Product counterfeiting
6
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6
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5
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3
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3
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2
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Penz, Elfriede
Qian, Yi
27
Asongu, Simplice
18
Chaudhry, Peggy E.
17
Telang, Rahul
16
Smith, Michael D.
15
Belleflamme, Paul
14
Asongu, Simplice A.
13
Andrés, Antonio R.
12
Banerjee, Dyuti S.
10
Bate, Roger
10
Phau, Ian
10
Stöttinger, Barbara
9
Danaher, Brett
8
Grolleau, Gilles
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Jin, Ginger Zhe
8
Lahiri, Atanu
8
Mathur, Aparna
8
Picard, Pierre M.
8
Bian, Xuemei
7
Martínez Sánchez, Francisco
7
Peukert, Christian
7
Stumpf, Stephen A.
7
Wilson, Jeremy M.
7
Yang, Deli
7
Bourreau, Marc
6
Cesareo, Ludovica
6
Peitz, Martin
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Schneider, Martin
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Waelbroeck, Patrick
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Chan, Ricky Y. K.
5
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Dey, Debabrata
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El Harbi, Sana
5
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Hardy, Wojciech
5
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5
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Psychology & marketing
2
Anxieties and management responses in international business
1
Journal of consumer behaviour : an international research review
1
Journal of international consumer marketing
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The journal of brand management : an international journal
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ECONIS (ZBW)
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1
Concurrent ownership of brands and counterfeits : conceptualization and temporal transformation from a consumer perspective
Stöttinger, Barbara
;
Penz, Elfriede
- In:
Psychology & marketing
32
(
2015
)
4
,
pp. 373-391
Persistent link: https://www.econbiz.de/10010527149
Saved in:
2
A comparison of the emotional and motivational aspects in the purchase of luxury products versus counterfeits
Penz, Elfriede
;
Stöttinger, Barbara
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 581-594
Persistent link: https://www.econbiz.de/10009568316
Saved in:
3
Voluntary purchase of counterfeit products : empirical evidence from four countries
Penz, Elfriede
;
Schlegelmilch, Bodo B.
;
Stöttinger, Barbara
- In:
Journal of international consumer marketing
21
(
2009
)
1
,
pp. 67-84
Persistent link: https://www.econbiz.de/10003890677
Saved in:
4
Original brands and counterfeit brands : do they have anything in common?
Penz, Elfriede
;
Stöttinger, Barbara
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
2
,
pp. 146-163
Persistent link: https://www.econbiz.de/10003715671
Saved in:
5
Corporate image and product similarity : assessing major demand drivers for counterfeits in a multi-country study
Penz, Elfriede
;
Stöttinger, Barbara
- In:
Psychology & marketing
25
(
2008
)
4
,
pp. 352-381
Persistent link: https://www.econbiz.de/10003735856
Saved in:
6
Multinational companies' battle against counterfeiting
Penz, Elfriede
- In:
Anxieties and management responses in international business
,
(pp. 158-173)
.
2007
Persistent link: https://www.econbiz.de/10003532751
Saved in:
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