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person:"Stöttinger, Barbara"
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Search: subject_exact:"Markenpiraterie"
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Consumer behaviour
9
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9
Product counterfeiting
9
Produktpiraterie
9
Brand image
3
Markenimage
3
Austria
2
Inflation
2
Kaufentscheidung
2
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Counterfeit
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Lieferantenmanagement
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Stöttinger, Barbara
Qian, Yi
27
Asongu, Simplice
18
Chaudhry, Peggy E.
17
Telang, Rahul
16
Smith, Michael D.
15
Belleflamme, Paul
14
Asongu, Simplice A.
13
Andrés, Antonio R.
12
Banerjee, Dyuti S.
10
Bate, Roger
10
Phau, Ian
10
Danaher, Brett
8
Grolleau, Gilles
8
Jin, Ginger Zhe
8
Lahiri, Atanu
8
Mathur, Aparna
8
Picard, Pierre M.
8
Bian, Xuemei
7
Martínez Sánchez, Francisco
7
Peukert, Christian
7
Stumpf, Stephen A.
7
Wilson, Jeremy M.
7
Yang, Deli
7
Bourreau, Marc
6
Cesareo, Ludovica
6
Peitz, Martin
6
Penz, Elfriede
6
Schneider, Martin
6
Waelbroeck, Patrick
6
Chan, Ricky Y. K.
5
Claussen, Jörg
5
Dey, Debabrata
5
El Harbi, Sana
5
Gistri, Giacomo
5
Hardy, Wojciech
5
Kleine, Marco
5
Kleine, Oliver
5
Poddar, Sougata
5
Saint-Paul, Gilles
5
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Business horizons
2
Psychology & marketing
2
Ethics in marketing : international cases and perspectives
1
Journal of consumer behaviour : an international research review
1
Journal of international consumer marketing
1
Marketing : ZFP ; journal of research and management
1
The journal of brand management : an international journal
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ECONIS (ZBW)
9
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1
Integrating consumers' motives with suppliers' solutions to combat Shanzhai : a phenomenon beyond counterfeit
Yao, Qin
;
Shi, Linda Hui
;
Song, Lei
;
Stöttinger, Barbara
; …
- In:
Business horizons
61
(
2018
)
2
,
pp. 229-237
Persistent link: https://www.econbiz.de/10011809060
Saved in:
2
Counterfeits in online retailing : how they are sold and what can be done to fight back
Stöttinger, Barbara
;
Gschwendner, Julia
- In:
Ethics in marketing : international cases and perspectives
,
(pp. 130-134)
.
2017
Persistent link: https://www.econbiz.de/10011609789
Saved in:
3
United we stand, divided we fall : how firms can engage consumers in their fight against counterfeits
Cesareo, Ludovica
;
Stöttinger, Barbara
- In:
Business horizons
58
(
2015
)
5
,
pp. 527-537
Persistent link: https://www.econbiz.de/10011349253
Saved in:
4
Concurrent ownership of brands and counterfeits : conceptualization and temporal transformation from a consumer perspective
Stöttinger, Barbara
;
Penz, Elfriede
- In:
Psychology & marketing
32
(
2015
)
4
,
pp. 373-391
Persistent link: https://www.econbiz.de/10010527149
Saved in:
5
A comparison of the emotional and motivational aspects in the purchase of luxury products versus counterfeits
Penz, Elfriede
;
Stöttinger, Barbara
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 581-594
Persistent link: https://www.econbiz.de/10009568316
Saved in:
6
Voluntary purchase of counterfeit products : empirical evidence from four countries
Penz, Elfriede
;
Schlegelmilch, Bodo B.
;
Stöttinger, Barbara
- In:
Journal of international consumer marketing
21
(
2009
)
1
,
pp. 67-84
Persistent link: https://www.econbiz.de/10003890677
Saved in:
7
Original brands and counterfeit brands : do they have anything in common?
Penz, Elfriede
;
Stöttinger, Barbara
- In:
Journal of consumer behaviour : an international …
7
(
2008
)
2
,
pp. 146-163
Persistent link: https://www.econbiz.de/10003715671
Saved in:
8
Corporate image and product similarity : assessing major demand drivers for counterfeits in a multi-country study
Penz, Elfriede
;
Stöttinger, Barbara
- In:
Psychology & marketing
25
(
2008
)
4
,
pp. 352-381
Persistent link: https://www.econbiz.de/10003735856
Saved in:
9
Der Kauf gefälschter Markenprodukte: die Lust auf das Verbotene
Schlegelmilch, Bodo B.
;
Stöttinger, Barbara
- In:
Marketing : ZFP ; journal of research and management
21
(
1999
)
3
,
pp. 196-208
Persistent link: https://www.econbiz.de/10001457820
Saved in:
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