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subject:"Management"
~subject:"Economics"
~person:"Winer, Russell S."
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Management
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Winer, Russell S.
Meffert, Heribert
26
Bruhn, Manfred
23
Fritz, Wolfgang
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Kotler, Philip
14
O'Cass, AG
14
Huber, Frank
11
Kreutzer, Ralf T.
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Koschnick, Wolfgang J.
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Kuß, Alfred
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Danis, Hakan
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Heinemann, Gerrit
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Tomczak, Torsten
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Unger, Fritz
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Walker, Orville C.
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Belz, Christian
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Burmann, Christoph
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Dreyer, Axel
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Hair, Joseph F.
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Homburg, Christian
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Kleinaltenkamp, Michael
6
Kolos, Krisztina
6
Mandják, Tibor
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Mullins, John W.
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Shaw, Stephen
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Dressler, Matthias
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Gáti, Mirkó
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Herndl, Karl
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Hiam, Alexander
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McGraw-Hill/Irwin series in marketing
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USB Cologne (EcoSocSci)
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ECONIS (ZBW)
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Marketing management
Winer, Russell S.
;
Dhar, Ravi
-
2011
-
4. ed., internat. ed.
Persistent link: https://www.econbiz.de/10008728263
Saved in:
2
Analysis for marketing planning
Lehmann, Donald R.
-
2008
-
7. ed., Internat. ed.
Persistent link: https://www.econbiz.de/10004899196
Saved in:
3
Marketing management
Winer, Russell S.
-
2007
-
3. ed.
Persistent link: https://www.econbiz.de/10004892624
Saved in:
4
Product management
Lehmann, Donald R.
-
2005
-
4th ed., internat. ed.
Persistent link: https://www.econbiz.de/10002070967
Saved in:
5
Analysis for marketing planning
Lehmann, Donald R.
-
2005
-
6. ed.
Persistent link: https://www.econbiz.de/10004817407
Saved in:
6
Marketing management
Winer, Russell S.
-
2004
-
2. ed., internat. ed.
Persistent link: https://www.econbiz.de/10004782016
Saved in:
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