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~institution:"Gesellschaft für Innovatives Marketing"
~subject:"Key-Account-Management"
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Key-Account-Management
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Konsumgüterhandel
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Brielmaier, Andreas
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Gesellschaft für Innovatives Marketing
FOM-Hochschule für Oekonomie & Management
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Transfer-Workshop Sales Management Excellence <1, 2013, Essen>
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Euro Key Account Management : konzeptionelle und organisatorische Gestaltung des Vertriebsmanagements im Konsumgütergeschäft mit internationalen Key Accounts
Brielmaier, Andreas
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1998
Persistent link: https://www.econbiz.de/10000670564
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