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~person:"Brettel, Malte"
~person:"Nufer, Gerd"
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Aktienrückkauf
1
Marketing management
1
Marketingmanagement
1
Share repurchase
1
earnings management
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marketing-finance interface
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myopic marketing management
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product recalls
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share repurchase
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Brettel, Malte
Nufer, Gerd
Kumar, V.
6
Varadarajan, Poondi Rajan
4
Day, George S.
3
Grewal, Rajdeep
3
Homburg, Christian
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Journal of marketing
Reutlinger Diskussionsbeiträge zu Marketing und Management
12
Marketing im Sport : Grundlagen, Trends und internationale Perspektiven des modernen Sportmarketing
2
Aktuelle Instrumente der Marketingpraxis : Relationship Marketing, Social-Media im Kundenservice, Cross-Selling, Ingredient Branding, Corporate Identity
1
Die Betriebswirtschaft : DBW
1
E-entrepreneurship and ICT ventures : strategy, organization and technology
1
Entrepreneurial Marketing
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Entrepreneurial marketing
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Entrepreneurship, theory and practice : ET & P
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European management journal
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Gabler Edition Wissenschaft / Entrepreneurship
1
International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Jahrbuch der Absatz- und Verbrauchsforschung
1
Journal of business economics : JBE
1
Journal of business research : JBR
1
Journal of international marketing
1
Journal of marketing management : MM
1
Journal of strategic marketing
1
Marketing Letters
1
Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing
1
Marketing letters : a journal of research in marketing
1
PraxisWISSEN Marketing
1
Praxishandbuch Relaunch : Potenziale vorhandener Marken richtig ausschöpfen
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Sportmanagement : SPM
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Share repurchases and myopia : implications on the stock and consumer markets
Bendig, David
;
Willmann, Daniel
;
Strese, Steffen
; …
- In:
Journal of marketing
82
(
2018
)
2
,
pp. 19-41
Persistent link: https://www.econbiz.de/10011810249
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