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~type_genre:"Glossar enthalten"
~isPartOf:"McGraw-Hill/Irwin series in marketing"
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Essentials of marketing : a global-managerial approach
Perreault, William D.
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McCarthy, Edmund Jerome
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2006
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10. ed.
Persistent link: https://www.econbiz.de/10002705289
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Essentials of marketing : a global-managerial approach
Perreault, William D.
;
McCarthy, Edmund Jerome
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2003
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9. ed
Persistent link: https://www.econbiz.de/10001689949
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