//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Glossar enthalten"
~type_genre:"Bibliografie enthalten"
~subject:"Geschichte"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Marketing theory"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Geschichte
Marketingtheorie
102
Marketing theory
101
Theorie
73
Theory
73
Marketing
49
Marketing management
25
Marketingmanagement
25
Deutschland
19
Germany
19
Betriebswirtschaftslehre
14
Business economics
13
Consumer behaviour
9
Konsumentenverhalten
9
Market research
8
Marktforschung
8
USA
8
United States
8
Management
6
History of economic thought
5
Preismanagement
5
Pricing strategy
5
Ökonomische Ideengeschichte
5
B-to-B-Marketing
4
Business-to-business marketing
4
International marketing
4
Internationales Marketing
4
Preispolitik
4
Communication
3
Economics of information
3
Informationsökonomik
3
Kommunikation
3
1898-1994
2
Accounting
2
Advertising
2
Asymmetric information
2
Asymmetrische Information
2
Automated manufacturing
2
Automatisierte Produktion
2
E-commerce
2
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Glossar enthalten
Bibliografie enthalten
Article in journal
14
Aufsatz in Zeitschrift
14
Aufsatz im Buch
6
Book section
6
Collection of articles of several authors
6
Sammelwerk
6
Bibliography included
3
Hochschulschrift
3
Aufsatzsammlung
2
Festschrift
2
Thesis
2
Anthologie
1
CD-ROM, DVD
1
Dissertation u.a. Prüfungsschriften
1
Graue Literatur
1
Konferenzschrift
1
Mehrbändiges Werk
1
Multi-volume publication
1
Non-commercial literature
1
more ...
less ...
Language
All
German
3
Author
All
Bode, Matthias
1
Bubik, Roland
1
Hansen, Ursula
1
Sundhoff, Edmund
1
Published in...
All
Europäische Hochschulschriften / 5
1
Schriften zur Geschichte der Betriebswirtschaftslehre
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Marketing & Konsum : Theorie und Praxis von der Industrialisierung bis ins 21. Jahrhundert
Hansen, Ursula
;
Bode, Matthias
-
1999
Persistent link: https://www.econbiz.de/10000677514
Saved in:
2
Geschichte der Marketing-Theorie : historische Einführung in d. Marketing-Lehre
Bubik, Roland
-
1996
Persistent link: https://www.econbiz.de/10012700447
Saved in:
3
Die Distributionswirtschaftslehre an den Kölner Hochschulen
Sundhoff, Edmund
-
1990
Persistent link: https://www.econbiz.de/10013392498
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->