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~institution:"Münchener Marketing-Symposium <22, 1996, München>"
~institution:"Springer Gabler <Firma>"
~person:"Jochims, Heike"
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Münchener Marketing-Symposium <22, 1996, München>
Springer Gabler <Firma>
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Data-driven Marketing : Insights aus Wissenschaft und Praxis
Boßow-Thies, Silvia
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ed.
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Hofmann-Stölting, Christina
(
ed.
)
-
2020
Persistent link: https://www.econbiz.de/10012203723
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