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person:"Schneider, Willy"
~subject:"Economics"
~person:"Zoltners, Andris A."
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McMarketing : Einblicke in die Marketing-Strategie von McDonalds
Schneider, Willy
-
2007
Persistent link: https://www.econbiz.de/10004921078
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Marketing planning models
Zoltners, Andris A.
(
contributor
)
-
1982
Persistent link: https://www.econbiz.de/10013284501
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