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~subject:"Markenartikel"
~type_genre:"Graue Literatur"
~person:"Bijmolt, Tammo H. A."
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Research memorandum / Faculty of Economics, University of Groningen, Institute of Economical Research
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The influence of involvement on brand dissimularities and MLMDS solutions
Bijmolt, Tammo H. A.
;
Wedel, Michel
-
1993
Persistent link: https://www.econbiz.de/10000856803
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