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~person:"Szabó, László"
~person:"Kotler, Philip"
~subject:"Bibliometrics"
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Bibliometrics
Marktforschung
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Journal of the Academy of Marketing Science
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Frontiers of the marketing paradigm in the third millennium
Achrol, Ravi S.
;
Kotler, Philip
- In:
Journal of the Academy of Marketing Science
40
(
2012
)
1
,
pp. 35-52
Persistent link: https://www.econbiz.de/10009507844
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