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~isPartOf:"Journal of marketing theory and practice"
~subject:"Strukturgleichungsmodell"
~subject:"Persönlichkeitspsychologie"
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Strukturgleichungsmodell
Persönlichkeitspsychologie
Materialism
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Materialismus
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Advertising effects
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Journal of marketing theory and practice
Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of business research : JBR
4
Journal of consumer behaviour : an international research review
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Journal of consumer marketing
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of retailing and consumer services
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Pakistan journal of commerce and social sciences
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Edition Politik
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HEC Paris research paper series
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International journal of consumer studies
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International journal of e-business research : an official publication of the Information Resources Management Association
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International journal of economics and management
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Journal of business ethics : JOBE
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of financial services marketing : JFSM
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Journal of global marketing
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Journal of marketing management : MM
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Multicultural perspectives in customer behaviour
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Psychology & marketing
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Scandinavian journal of management
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Theoretical economics letters
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Young consumers : insight and ideas for responsible marketers
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Boomers and their babies : an exploratory study comparing psychological profiles and advertising appeal effectiveness across two generations
Loroz, Peggy Sue
;
Helgeson, James G.
- In:
Journal of marketing theory and practice
21
(
2013
)
3
,
pp. 289-306
Persistent link: https://www.econbiz.de/10009787444
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2
An examination of the relationships between materialism, conspicuous consumption, impulse buying, and brand loyalty
Podoshen, Jeffrey S.
;
Andrzejewski, Susan A.
- In:
Journal of marketing theory and practice
20
(
2012
)
3
,
pp. 319-333
Persistent link: https://www.econbiz.de/10009619145
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