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Lehrbuch
3
Medienwirtschaft
3
Konvergenz
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Management
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Marketing
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Strategisches Management
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Book / Working Paper
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German
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Karmasin, Matthias
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Winter, Carsten
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Pezoldt, Kerstin
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Sattler, Britta
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UTB
Journal of media business studies
61
The journal of media economics
51
SpringerLink / Bücher
43
JMM : the international journal on media management
42
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
28
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
22
Handbuch Medienmanagement : mit 46 Tabellen
21
Handbuch Medienmanagement
16
Innovation policies in the European news media industry : a comparative study
16
Schriften zur Medienwirtschaft und zum Medienmanagement
16
De Gruyter handbook of media economics
15
Lehrbuch
15
Medienbetriebswirtschaftslehre - Marketing
14
Arbeitsbericht des Instituts für Wirtschaftsinformatik und Neue Medien
13
Political economies of the media : the transformation of the global media industries
13
The media industries and their markets : quantitative analyses
13
Discussion paper / Centre for Economic Policy Research
12
Discussion papers / CEPR
12
NBER Working Paper
12
NBER working paper series
12
Telecommunications policy : the international journal of digital economy, data sciences and new media
12
Information economics and policy : IEP
11
Springer eBook Collection
11
CESifo working papers
10
Kom / Kommission der Europäischen Gemeinschaften
10
Management and innovation in the media industry
10
Research
10
Working paper
10
Working paper / National Bureau of Economic Research, Inc.
10
Discussion paper series / IZA
9
Springer eBook Collection / Business and Economics
9
Gabler Edition Wissenschaft / Markt- und Unternehmensentwicklung
8
International journal on media management : JMM
8
Journal of economic behavior & organization : JEBO
8
Journal of public economics
8
LEA's communication series
8
Media Business and Innovation
8
Reports and papers on mass communication
8
Springer-Lehrbuch
8
Technological forecasting & social change : an international journal
8
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USB Cologne (EcoSocSci)
3
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Medienmarketing : Marketingmanagement für werbefinanziertes Fernsehen und Radio
Pezoldt, Kerstin
;
Sattler, Britta
-
2009
Persistent link: https://www.econbiz.de/10008637050
Saved in:
2
Konvergenzmanagement und Medienwirtschaft
Karmasin, Matthias
(
contributor
); …
-
2006
Persistent link: https://www.econbiz.de/10004127265
Saved in:
3
Grundlagen des Medienmanagements
Karmasin, Matthias
(
contributor
); …
-
2000
Persistent link: https://www.econbiz.de/10004607510
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