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~person:"Bentele, Günter"
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Public relations research : European and international perspectives and innovations ; [this book has been published as a Festschrift for Prof. Dr. Günter Bentele, University of Leipzig, on the occasion of his 60th birthday in March 2008]
2
Handbuch Unternehmenskommunikation
1
Handbuch der Public Relations : wissenschaftliche Grundlagen und berufliches Handeln ; mit Lexikon
1
Personalisierung der Organisationskommunikation : theoretische Zugänge, Empirie und Praxis
1
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ECONIS (ZBW)
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Personalisierung als sozialer Mechanismus in Medien und gesellschaftlichen Organisationen
Bentele, Günter
;
Fähnrich, Birte
- In:
Personalisierung der Organisationskommunikation : …
,
(pp. 51-75)
.
2010
Persistent link: https://www.econbiz.de/10003899269
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2
Public relations theory : the reconstructive approach
Bentele, Günter
- In:
Public relations research : European and international …
,
(pp. 19-31)
.
2008
Persistent link: https://www.econbiz.de/10003728351
Saved in:
3
The intereffication model : theoretical discussions and empirical research
Bentele, Günter
;
Nothhaft, Howard
- In:
Public relations research : European and international …
,
(pp. 33-47)
.
2008
Persistent link: https://www.econbiz.de/10003728356
Saved in:
4
Intereffikationsmodell
Bentele, Günter
- In:
Handbuch der Public Relations : wissenschaftliche …
,
(pp. 209-222)
.
2008
Persistent link: https://www.econbiz.de/10003584714
Saved in:
5
Konzeption von Kommunikationsprogrammen
Bentele, Günter
;
Nothhaft, Howard
- In:
Handbuch Unternehmenskommunikation
,
(pp. 357-380)
.
2007
Persistent link: https://www.econbiz.de/10003441208
Saved in:
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