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Deutschland
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Germany
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Media usage
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Mediennutzung
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Market research
3
Marktforschung
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Bevölkerungsstruktur
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Consumer behaviour
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Institut für Demoskopie Allensbach
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AWA '97
Media-Perspektiven
41
The journal of media economics
37
Journal of advertising research
27
Young consumers : insight and ideas for responsible marketers
18
JMM : the international journal on media management
16
Reihe Arbeitspapiere des Instituts für Rundfunkökonomie an der Universität zu Köln
15
Discussion paper / Centre for Economic Policy Research
13
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
13
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
12
SpringerLink / Bücher
12
Web-Monitoring : Gewinnung und Analyse von Daten über das Kommunikationsverhalten im Internet
12
Discussion paper series / IZA
11
International journal of internet marketing and advertising : IJIMA
10
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
9
NBER working paper series
9
Sport marketing quarterly : preferred journal of the Sport Marketing Association
9
BLM-Schriftenreihe
8
International journal of market research : JMRS ; the journal of the Market Research Society
8
Journal of advertising : official publication of the American Academy of Advertising
8
Journal of internet commerce
8
Journal of marketing communications
8
Psychology & marketing
8
Working paper / National Bureau of Economic Research, Inc.
8
Gabler Edition Wissenschaft
7
Journal of promotion management : JPM
7
Leitfaden Online-Marketing ; [Bd. 1]
7
CESifo working papers
6
Journal of media business studies
6
Journal of sport management : the official journal of the North American Society of Sport Management
6
KOF working papers
6
Schnittstellen (in) der Medienökonomie
6
The journal of consumer marketing
6
Diskussionspapier / Helmut-Schmidt-Universität, Fächergruppe Volkswirtschaftslehre
5
International journal on media management : JMM
5
Journal of business research : JBR
5
Journal of global information management : an official publication of the Information Resources Management Association
5
Journal of sports economics
5
Journal of targeting, measurement and analysis for marketing
5
Les cahiers du CEPS-INSTEAD
5
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ECONIS (ZBW)
5
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Reichweiten der Medien : soziodemographische Merkmale. - 1997. - [Ca. 130 S. in getr. Zählung]
1997
Persistent link: https://www.econbiz.de/10000987506
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2
(1997). - [Ca. 500] S.
1997
Persistent link: https://www.econbiz.de/10000987507
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3
(1997). - [Ca. 400] S.
1997
Persistent link: https://www.econbiz.de/10000987508
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4
Zusatzinformationen, Medien, Dokumentation. - 1997. - 381 S.
1997
Persistent link: https://www.econbiz.de/10000987509
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5
(1997). - X, 247, [20] S.
1997
Persistent link: https://www.econbiz.de/10000987510
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