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subject:"United States"
~person:"Moser, H. R."
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United States
Physicians
6
Ärzte
6
Advertising
5
Werbung
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USA
4
Consumer behaviour
3
Dienstleistungsmarketing
3
Konsumentenverhalten
3
Services marketing
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Advertising effects
2
Consumer attitudes
2
Werbewirkung
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1986-2006
1
Gesundheitswesen
1
Gesundheitsökonomik
1
Health care system
1
Health economics
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Meinung
1
Opinion
1
Patienten
1
Patients
1
Print advertising
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Printwerbung
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physician advertising
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physician image
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professional services
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services marketing
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Moser, H. R.
Gottlieb, Joshua D.
13
Rizzo, John A.
13
Nicholson, Sean
10
Roth, Alvin E.
8
Baker, Laurence Claude
7
Danzon, Patricia Munch
7
Fang, Hai
7
Gaynor, Martin
7
Zeckhauser, Richard
7
Chan, David C.
6
Currie, Janet M.
6
Hadley, Jack
6
Kessler, Daniel P.
6
Newhouse, Joseph P.
6
Niederle, Muriel
6
Seabury, Seth A.
6
Thurston, Norman K.
6
Bundorf, M. Kate
5
Frakes, Michael
5
Helland, Eric
5
Hicks, Jeffrey
5
Hémous, David
5
Jena, Anupam B.
5
Mitchell, Jean M.
5
Olsen, Morten
5
Pauly, Mark V.
5
Rebitzer, James B.
5
Sloan, Frank A.
5
Burns, Lawton R.
4
Cutler, David M.
4
Doyle, Joseph J.
4
Dunn, Abe
4
Epstein, Andrew
4
Escarce, José J.
4
Huckman, Robert S.
4
Lakdawalla, Darius
4
Law, Marc T.
4
MacLeod, William Bentley
4
Ohsfeldt, Robert L.
4
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Health marketing quarterly
1
Journal of business and economic perspectives
1
Journal of hospital marketing & public relations
1
Services marketing quarterly
1
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ECONIS (ZBW)
4
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1
A longitudinal assessment of consumers' attitudes toward physician's advertising
Moser, H. R.
;
Freeman, Gordon L.
- In:
Journal of business and economic perspectives
43
(
2016
)
1
,
pp. 103-124
Persistent link: https://www.econbiz.de/10011617369
Saved in:
2
An empirical analysis of consumers' attitudes toward physicians' advertising
Moser, H. R.
- In:
Health marketing quarterly
25
(
2007/08
)
3
,
pp. 270-288
Persistent link: https://www.econbiz.de/10003764732
Saved in:
3
An empirical analysis of consumers' attitudes toward physicians' services advertising : a comparative cross-sectional study
Moser, H. R.
- In:
Services marketing quarterly
29
(
2007/08
)
3
,
pp. 75-98
Persistent link: https://www.econbiz.de/10003756462
Saved in:
4
A longitudinal assessment of consumers' attitudes toward physicians' advertising
Moser, H. R.
- In:
Journal of hospital marketing & public relations
18
(
2007/08
)
1
,
pp. 3-19
Persistent link: https://www.econbiz.de/10003681193
Saved in:
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