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~type_genre:"Book section"
~subject:"Advertising industry"
~person:"Roschitz, Petra"
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Die Media-Analyse : Kontinuität und Entwicklung
Roschitz, Petra
- In:
Handbuch der Marktforschung
,
(pp. 242-247)
.
2007
Persistent link: https://www.econbiz.de/10003536418
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