//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Barone, Michael J."
~subject:"Deal depth"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Merchandising"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Deal depth
Sales promotion
4
Verkaufsförderung
4
Consumer behaviour
3
Konsumentenverhalten
3
Preismanagement
3
Pricing strategy
3
Cognition
1
Cognitive flexibility
1
Consumer motivation
1
Embodied cognition
1
Emotion
1
Handedness consistency
1
Kaufmotiv
1
Kognition
1
Preis
1
Price
1
Price comparisons
1
Price promotions
1
Salespeople
1
Social psychology
1
Soft skills
1
Soziale Kompetenz
1
Sozialpsychologie
1
Target group
1
USA
1
United States
1
Verkaufspersonal
1
Zielgruppe
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Barone, Michael J.
Lyle, Keith B.
1
Winterich, Karen Page
1
Published in...
All
Marketing letters : a journal of research in marketing
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
When deal depth doesn't matter : how handedness consistency influences consumer response to horizontal versus vertical price comparisons
Barone, Michael J.
;
Lyle, Keith B.
;
Winterich, Karen Page
- In:
Marketing letters : a journal of research in marketing
26
(
2015
)
2
,
pp. 213-223
Persistent link: https://www.econbiz.de/10011339348
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->