//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type:"article"
~subject:"Knowledge management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Messemarketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Knowledge management
Messemarketing
13
Trade fair marketing
13
Messe
8
Trade fair
8
Messebeteiligung
4
Trade fair participation
4
Deutschland
3
Event sector
3
Germany
3
Theorie
3
Theory
3
Veranstaltungswirtschaft
3
China
2
Marketing management
2
Marketingmanagement
2
Räumliche Wirkung
2
Spatial effect
2
Automotive industry
1
Behaviour
1
Brand image
1
Business model
1
Business network
1
Dienstleistungsmarketing
1
Digital platform
1
Digitale Plattform
1
Europa
1
Europe
1
Geschäftsmodell
1
Internet
1
Japan
1
Kfz-Industrie
1
Learning organization
1
Lernende Organisation
1
Markenimage
1
Market segmentation
1
Marketing theory
1
Marketingtheorie
1
Marktsegmentierung
1
Mobile Business
1
more ...
less ...
Type of publication
All
Article
Type of publication (narrower categories)
All
Aufsatz im Buch
1
Book section
1
Language
All
German
1
Author
All
Robertz, Gerd
1
Published in...
All
Aktuelle Perspektiven des Marketingmanagements : Reflektionen aus den Bereichen Holistic Branding, Media Management und Sustainability Marketing ; Festschrift für Prof. Dr. Manfred Kirchgeorg zum 50. Geburtstag
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Ansätze für Web 2.0-Messeportale
Robertz, Gerd
- In:
Aktuelle Perspektiven des Marketingmanagements : …
,
(pp. 305-319)
.
2008
Persistent link: https://www.econbiz.de/10003761732
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->