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~subject:"Beziehungsmarketing"
~isPartOf:"Journal of customer behaviour"
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Journal of customer behaviour
Industrial marketing management : the international journal for industrial and high-tech firms
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Dienstleistungsmanagement und Social Media : Potenziale, Strategien und Instrumente
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Events und Messen : Stand und Perspektiven der Eventforschung ; [mit der 5. Wissenschaftlichen Konferenz Eventforschung, die am 25. Oktober 2013 vom Lehrstuhl Marketing und Handelsbetriebslehre der TU Chemnitz veranstaltet wurde ...]
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Wissenskommunikation in Organisationen : Methoden, Instrumente, Theorien : mit 15 Tabellen
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B2B trade fairs and promise management as a relationship marketing concept
Siemieniako, Dariusz
;
Gȩbarowski, Marcin
- In:
Journal of customer behaviour
16
(
2017
)
3
,
pp. 237-261
Persistent link: https://www.econbiz.de/10011816964
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