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~person:"Brown, Stephen"
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Brown, Stephen
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Journal of macromarketing : examining the interactions among markets, marketing, and society
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Figures in the carpet of branding
Brown, Stephen
- In:
Journal of service management
33
(
2022
)
3
,
pp. 428-436
Persistent link: https://www.econbiz.de/10013325592
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2
When innovation met renovation : back to the future of branding
Brown, Stephen
- In:
Marketing intelligence & planning
33
(
2015
)
5
,
pp. 634-655
Persistent link: https://www.econbiz.de/10011447536
Saved in:
3
Do cities have broad shoulders? : does motown need a haircut? ; on urban branding and the personification of place
Brown, Stephen
;
Campelo, Adriana
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
4
,
pp. 421-434
Persistent link: https://www.econbiz.de/10010467247
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