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~isPartOf:"Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet"
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Mobile Anwendung
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Mobile application
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Cause-Related Marketing
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Consumer behaviour
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Einzelhandel
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Electronic money
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Elektronisches Geld
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Innovationsakzeptanz
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Heinze, Jörg
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Marktplätze im Umbruch : digitale Strategien für Services im Mobilen Internet
Journal of retailing and consumer services
42
Journal of business research : JBR
32
SpringerLink / Bücher
23
Technological forecasting & social change : an international journal
21
International journal of business information systems : IJBIS
20
International journal of networking and virtual organisations : IJNVO
18
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
17
Information systems research : ISR
14
Telecommunications policy : the international journal of digital economy, data sciences and new media
13
HMD : Praxis der Wirtschaftsinformatik
12
Electronic commerce research
11
Apps management and e-commerce transactions in real-time
10
Enterprise mobility : applications, technologies and strategies
10
Information systems and e-business management : ISeB
10
International journal of consumer studies
9
International journal of e-business research : an official publication of the Information Resources Management Association
9
Marketing intelligence & planning
9
Handbook of research in mobile business : technical, methodological, and social perspectives
8
International journal of hospitality management
8
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
8
Journal of internet commerce
8
Journal of management information systems : JMIS
8
Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
7
International journal of retail and distribution management
7
Journal of advertising research
7
Journal of hospitality marketing & management
7
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
7
Pervasive advertising
7
Psychology & marketing
7
Research
7
Springer eBook Collection
7
Computers & operations research : and their applications to problems of world concern ; an international journal
6
IWI-Diskussionsbeiträge
6
Information economics and policy : IEP
6
Internet policy review : journal on internet regulation
6
Journal of electronic commerce research : JECR
6
Journal of marketing
6
Journal of marketing communications
6
Management information systems : mis quarterly
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
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ECONIS (ZBW)
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Wenn der Versicherer mitreist : die Barrieren des digitalen Handels über mobile Endgeräte und Wege zur Steigerung der Konsumentenakzeptanz
Heinze, Jörg
;
Thomann, Matthias
- In:
Marktplätze im Umbruch : digitale Strategien für …
,
(pp. 149-160)
.
2015
Persistent link: https://www.econbiz.de/10011441136
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2
Kaufanreize durch Nachhaltigkeit schaffen : Potentialanalyse von Cause-Related Marketing für Versicherungs-Apps
Lucke, Sabrina
;
Heinze, Jörg
- In:
Marktplätze im Umbruch : digitale Strategien für …
,
(pp. 247-254)
.
2015
Persistent link: https://www.econbiz.de/10011441163
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3
Zum Geleit : Zukunft des Bezahlens - mobile Technologien im Handel
Steidl, Susanne
- In:
Marktplätze im Umbruch : digitale Strategien für …
,
(pp. 333-337)
.
2015
Persistent link: https://www.econbiz.de/10011441266
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