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Are customer satisfaction and customer loyalty drivers of customer lifetime value in mobile data services : a comparative cross-country study
Qi, Jia-yin
;
Zhou, Yong-pin
;
Chen, Wen-jing
;
Qu, Qi-xing
- In:
Information technology and management
13
(
2012
)
4
,
pp. 281-296
Persistent link: https://www.econbiz.de/10009672490
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