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~isPartOf:"International journal of the economics of business"
~isPartOf:"Journal of marketing communications"
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Mobile phone
12
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4
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3
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International journal of the economics of business
Journal of marketing communications
Telecommunications policy : the international journal of digital economy, data sciences and new media
73
Technological forecasting & social change : an international journal
49
AGDI working paper
37
Journal of retailing and consumer services
26
NBER working paper series
23
Working paper / National Bureau of Economic Research, Inc.
22
Discussion paper / Centre for Economic Policy Research
20
Information economics and policy : IEP
17
International journal of business information systems : IJBIS
16
Journal of business research : JBR
16
Innovation durch Smartphone & Co. : die neuen Geschäftspotenziale mobiler Endgeräte
15
Journal of regulatory economics
15
NBER Working Paper
15
International journal of e-business research : an official publication of the Information Resources Management Association
13
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
13
Telematics and informatics : an interdisciplinary journal on the social impacts of new technologies
12
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
11
International journal of industrial organization
11
SpringerLink / Bücher
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Discussion paper
10
International journal of electronic business
10
International journal of technology marketing : IJTMkt
10
Policy research working paper : WPS
10
International journal of business innovation and research
9
International journal of internet marketing and advertising : IJIMA
9
Journal of development economics
9
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
9
NET Institute Working Paper
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Working paper
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Applied economics letters
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Asia Pacific journal of marketing and logistics
8
CESifo working papers
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Discussion papers / CEPR
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Electronic commerce research
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Information systems research : ISR
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Keskusteluaiheita / Elinkeinoelämän Tutkimuslaitos
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Management information systems : mis quarterly
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Psychology & marketing
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The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
12
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1
Factors affecting consumer attitudes towards SMS advertising in the Palestinian banking sector. The moderating role of national culture
Salem, Mohammed
;
Baidoun, Samir
;
Wady, Rushdy
; …
- In:
Journal of marketing communications
29
(
2023
)
7
,
pp. 747-768
Persistent link: https://www.econbiz.de/10014414330
Saved in:
2
Smartphone experience, satisfaction, and referral : an ecosystem perspective
Yazdanparast, Atefeh
;
Tran, Gina A.
- In:
Journal of marketing communications
27
(
2021
)
8
,
pp. 816-839
Persistent link: https://www.econbiz.de/10012697001
Saved in:
3
Mobile consumer behaviour on apps usage : the effects of perceived values, rating, and cost
Izzal Asnira Zolkepli
;
Sharifah Nadiah Syed Mukhiar
; …
- In:
Journal of marketing communications
27
(
2021
)
6
,
pp. 571-593
Persistent link: https://www.econbiz.de/10012624669
Saved in:
4
Native advertising in mobile applications : thinking styles and congruency as moderators
Park, Haseon
;
Kim, Soojung
;
Lee, Joonghwa
- In:
Journal of marketing communications
26
(
2020
)
6
,
pp. 575-595
Persistent link: https://www.econbiz.de/10012263749
Saved in:
5
Repurchase intent antecedents of a competitive brand in the smartphones segment
Milan, Gabriel Sperandio
;
Lima, Vinicius Zanchet de
; …
- In:
Journal of marketing communications
25
(
2019
)
5
,
pp. 457-476
Persistent link: https://www.econbiz.de/10012203327
Saved in:
6
Antecedents of mobile app usage among smartphone users
Kim, Sang Chon
;
Yoon, Doyle
;
Han, Eun Kyoung
- In:
Journal of marketing communications
22
(
2016
)
6
,
pp. 653-670
Persistent link: https://www.econbiz.de/10011613227
Saved in:
7
SMS advertising : how message relevance is linkes to the attitude toward the brand
Varnali, Kaan
- In:
Journal of marketing communications
20
(
2014
)
5
,
pp. 339-351
Persistent link: https://www.econbiz.de/10010423019
Saved in:
8
Your call : ebay and demand for the iPhone 4
Waterson, Michael
;
Doyle, Chris J.
- In:
International journal of the economics of business
19
(
2012
)
1
,
pp. 141-152
Persistent link: https://www.econbiz.de/10009508059
Saved in:
9
Mobile advertising : the influence of emotional attachment to mobile devices on consumer receptiveness
Kolsaker, Alisa
;
Drakatos, Nikolaos
- In:
Journal of marketing communications
15
(
2009
)
4
,
pp. 267-280
Persistent link: https://www.econbiz.de/10003897667
Saved in:
10
The competitiveness of mobile telephony across the European Union
Grzybowski, Lukasz
- In:
International journal of the economics of business
15
(
2008
)
1
,
pp. 99-115
Persistent link: https://www.econbiz.de/10003756404
Saved in:
11
Price strategies and compatibility in digital networks
Foros, Øystein
- In:
International journal of the economics of business
14
(
2007
)
1
,
pp. 85-97
Persistent link: https://www.econbiz.de/10003487099
Saved in:
12
An econometric-driven merger simulation : considerations and application
Beard, Thomas Randolph
;
Ford, George S.
;
Saba, Richard P.
- In:
International journal of the economics of business
13
(
2006
)
2
,
pp. 217-228
Persistent link: https://www.econbiz.de/10003354510
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