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isPartOf:"Gabler Edition Wissenschaft"
~subject:"Betriebliches Informationssystem"
~subject:"Advertising effects"
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Betriebliches Informationssystem
Advertising effects
Mobile Marketing
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Mobile marketing
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Theorie
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Germany
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Gabler Edition Wissenschaft
International journal of internet marketing and advertising : IJIMA
7
Journal of promotion management : innovations in planning and applied research
4
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
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Digital advertising : theory and research
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Journal of advertising research
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Electronic commerce research and applications
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GITAM journal of management : a quarterly publication of GITAM Institute of Management
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International journal of business information systems : IJBIS
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International journal of electronic commerce : IJEC
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Journal of promotion management : JPM
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Marketing : ZFP ; journal of research and management
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Marktkommunikation in Theorie und Praxis : inter- und intrakulturelle Dimensionen in der heutigen Wirtschaft
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Production and operations management : the flagship research journal of the Production and Operations Management Society
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Technological forecasting & social change : an international journal
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The marketing review
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Young consumers : insight and ideas for responsible marketers
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30-Minuten-Reihe
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ASEAN marketing journal : Association of Southeast Asian Nations marketing journal
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Advances in Consumer Psychology
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Advertising in new formats and media : current research and implications for marketers
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Advertising, promotion, and new media
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Analyzing the strategic role of social networking in firm growth and productivity
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Application of gaming in new media marketing
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Arab economic and business journal
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Asian Academy of Management journal : AAMJ
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und electronic Business
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Optimiertes Direkt- und Database-Marketing unter Einsatz mehrstufiger dynamischer Modelle
Elsner, Ralf
-
2003
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001743092
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2
Informationswirtschaft : Innovation für die neue Ökonomie
Riekert, Wolf-Fritz
(
ed.
);
Michelson, Martin
(
contributor
)
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001575143
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