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Electronic commerce research and applications
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Do online reviews reflect a product’s true perceived quality? : an investigation of online movie reviews across cultures
Koh, Noi Sian
;
Hu, Nan
;
Clemons, Eric K.
- In:
Electronic commerce research and applications
9
(
2010
)
1/6
,
pp. 374-385
Persistent link: https://www.econbiz.de/10008933111
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