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~subject:"Großbritannien"
~subject:"Movie theatre"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
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Großbritannien
Movie theatre
Kino
4
Film industry
2
Filmwirtschaft
2
Advertising
1
Advertising effects
1
Advertising elasticity
1
Billboard advertising
1
Business network
1
China
1
Chinese theatrical market
1
Cinema advertising
1
Collaborations
1
Consumer behaviour
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Demand
1
Econometric analysis
1
Film
1
Forecast
1
Führungskräfte
1
Handelshemmnisse
1
Import regulation
1
International marketing
1
Internationales Marketing
1
Internet marketing
1
Konsumentenverhalten
1
Managers
1
Matching
1
Media usage
1
Movie directors
1
Movie preproduction
1
Movie producers
1
Movies
1
Nachfrage
1
Network embeddedness
1
Online-Marketing
1
Prognose
1
Sales response
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Scheduling problem
1
Scheduling-Verfahren
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Trade barriers
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Croux, Christophe
1
De Maeyer, Peter
1
Dekimpe, Marnik G.
1
Eliashberg, Jehoshua
1
Frison, Steffi
1
Hegie, Quintus
1
Ho, Jason
1
Ho, Jason Y. C.
1
Huisman, Dennis
1
Miller, Steven J.
1
Wang, Qiyuan
1
Wei, Liyuan
1
Weinberg, Charles B.
1
Wu, Chunhua
1
Yang, Yupin
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of cultural economics
22
The journal of media economics
15
Applied economics letters
8
Economic inquiry : journal of the Western Economic Association International
8
Journal of business research : JBR
7
Journal of retailing and consumer services
5
Applied economics
4
International journal of industrial organization
4
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
NBER Working Paper
4
NBER working paper series
4
ASA 2013 Annual Meeting Paper
3
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
3
International journal of advertising : the quarterly review of marketing communications
3
Journal of the Academy of Marketing Science
3
Management science : journal of the Institute for Operations Research and the Management Sciences
3
Springer eBook Collection
3
The journal of industrial economics
3
The journal of law & economics
3
Working paper / National Bureau of Economic Research, Inc.
3
Contemporary economic policy : a journal of Western Economic Association International
2
Discussion papers / CEPR
2
Diskussionsbeiträge aus dem Fachbereich Wirtschaftswissenschaften der Universität Duisburg-Essen, Standort Essen
2
Economic history working papers / LSE, Economic History Department
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Enterprise & society : the international journal of business history
2
Forschungsergebnisse der WU Wirtschaftsuniversität Wien
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
Information systems research : ISR
2
International journal of arts management
2
Journal of advertising research
2
Journal of economics & management
2
Journal of global fashion marketing : JGfM
2
Journal of international consumer marketing
2
Journal of media business studies
2
Journal of promotion management : JPM
2
MSI reports : working paper series
2
Marketing intelligence & planning
2
Marketing letters : a journal of research in marketing
2
Nepalese journal of economics : a publication of Uniglobe College
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ECONIS (ZBW)
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An empirical investigation of director selection in movie preproduction : a two-sided matching approach
Wei, Liyuan
;
Yang, Yupin
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 888-906
Persistent link: https://www.econbiz.de/10013399648
Saved in:
2
Administrative trade barrier : an empirical analysis of exporting Hollywood movies to China
Wu, Chunhua
;
Weinberg, Charles B.
;
Wang, Qiyuan
;
Ho, …
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
4
,
pp. 1253-1274
Persistent link: https://www.econbiz.de/10013471089
Saved in:
3
Billboard and cinema advertising : missed opportunity or spoiled arms?
Frison, Steffi
;
Dekimpe, Marnik G.
;
Croux, Christophe
; …
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
4
,
pp. 425-433
Persistent link: https://www.econbiz.de/10011280164
Saved in:
4
Demand-driven scheduling of movies in a multiplex
Eliashberg, Jehoshua
;
Hegie, Quintus
;
Ho, Jason
; …
- In:
International journal of research in marketing : IJRM ; …
26
(
2009
)
2
,
pp. 75-88
Persistent link: https://www.econbiz.de/10003866603
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