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~isPartOf:"Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)"
~subject:"Produktdifferenzierung"
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Consumer behaviour
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Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
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Sequential choices in product customization : conceptual framework and research propositions
Heitmann, Mark
- In:
Die Unternehmung : Swiss journal of business research …
62
(
2008
)
3
,
pp. 235-254
Persistent link: https://www.econbiz.de/10003720748
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