//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Fulgoni, Gian M."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Multichannel strategy"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Multichannel strategy
2
Multikanalvertrieb
2
USA
2
United States
2
Handelsmarketing
1
Kaufentscheidung
1
Mobile Marketing
1
Mobile marketing
1
Purchase decision
1
Retail marketing
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Fulgoni, Gian M.
Heinemann, Gerrit
17
Wirtz, Bernd W.
8
Rudolph, Thomas
7
Gao, Fei
6
Schröder, Hendrik
6
Schögel, Marcus
6
Steinmann, Sascha
6
Hübner, Alexander
5
Kumar, Anuj
5
Brock, Harald
4
Brunner, Felix
4
Cuthbertson, Richard
4
Dirsehan, Taşkın
4
Friege, Christian
4
Holzapfel, Andreas
4
Jerath, Kinshuk
4
Netessine, Serguei
4
Pinterits, Andreas
4
Piotrowicz, Wojciech
4
Quach, Sara
4
Rittinger, Sebastian
4
Su, Xuanming
4
Swoboda, Bernhard
4
Trenz, Manuel
4
Tripp, Christoph
4
Wollenburg, Johannes
4
Ahlert, Dieter
3
Alexander, Bethan
3
Barari, Mojtaba
3
Dalla Pozza, Ilaria
3
Ehrlich, Oliver
3
Gallino, Santiago
3
Haderlein, Andreas
3
He, Yi
3
Homburg, Christian
3
Janz, Oliver
3
Klapdor, Sebastian
3
Mosca, Fabrizio
3
Sauer, Achim
3
Schmidt, Inga Dorothee
3
more ...
less ...
Published in...
All
Journal of advertising research
2
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The future of retail is mobile
Fulgoni, Gian M.
;
Lipsman, Andrew
- In:
Journal of advertising research
56
(
2016
)
4
,
pp. 346-351
Persistent link: https://www.econbiz.de/10011628612
Saved in:
2
Omni-channel retail insights and the consumer's path-to-purchase : how digital has transformed the way people make purchasing decisions
Fulgoni, Gian M.
- In:
Journal of advertising research
54
(
2014
)
4
,
pp. 377-380
Persistent link: https://www.econbiz.de/10010481201
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->