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person:"Ambos, Björn"
~subject:"PUMA SE"
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PUMA SE
International management
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Internationales Management
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Multinationales Unternehmen
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Transnational corporation
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Austria
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Auslandsinvestition
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Business history
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Consumer goods industry
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Cultural identity
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Eastern Europe
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Footwear
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Foreign investment
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Foreign trade
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Geographic distance
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Geographische Entfernung
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Sportartikelbranche
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Ambos, Björn
Schlegelmilch, Bodo B.
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Villanueva-Weinzierl, Gina
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Puma Prague : learning from the sports shoe industry
Villanueva-Weinzierl, Gina
;
Schlegelmilch, Bodo B.
; …
-
2013
Persistent link: https://www.econbiz.de/10010437329
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