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subject:"Welt"
~isPartOf:"International business review : the official journal of the European International Business Academy"
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Welt
International marketing
44
Internationales Marketing
44
Marketing management
13
Marketingmanagement
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Export
12
International market entry
12
Internationaler Markteintritt
12
Firm performance
11
Multinationales Unternehmen
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Transnational corporation
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Unternehmenserfolg
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Export sector
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Exportwirtschaft
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KMU
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SME
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Distribution channel
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Vertriebsweg
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Beziehungsmarketing
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China
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Consumer behaviour
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Export performance
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Konsumentenverhalten
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Relationship marketing
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Business start-up
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Designation of origin
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Emerging economies
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Globalization
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Herkunftsbezeichnung
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Schwellenländer
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Unternehmensgründung
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Adaptation
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Brand management
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Confidence
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Emerging markets
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Globalisierung
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Internet marketing
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Loyalty
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Markenführung
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Marketing strategy
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Gabrielsson, Peter
1
Grosche, Philipp
1
Hallbäck, Johanna
1
Mayrhofer, Ulrike
1
Schmid, Stefan
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International business review : the official journal of the European International Business Academy
Journal of global marketing
19
International marketing review
16
Journal of business research : JBR
15
Journal of international marketing
15
SpringerLink / Bücher
9
Handbook of research in international marketing
5
International marketing ; Vol. 2
5
The SAGE handbook of international marketing
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Best practices in international marketing
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
4
Journal of international consumer marketing
4
Cross-cultural and critical perspectives on brands
3
Europäische Hochschulschriften / 5
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of international food & agribusiness marketing : JIFAM
3
Management for Professionals
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Marketing theory
3
New world marketing
3
Springer eBook Collection
3
Springer eBook Collection / Business and Management
3
Working paper series
3
Advances in international marketing
2
Advertising and communication : proceedings 4th International Conference on Research in Advertising (ICORIA), Saarland University, June 2 - 4, 2005, Saarbruecken
2
Analyzing the cultural diversity of consumers in the global marketplace
2
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
2
ERIM report series research in management
2
European journal of international management : EJIM
2
Faculty & research / Insead : working paper series
2
Gabler Edition Wissenschaft
2
Global business & economics anthology
2
International business and management
2
International journal of business and economics
2
International journal of management and economics
2
International marketing ; Vol. 1
2
Internationalisierung von Vertrieb und Handel
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Journal of euromarketing
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Configuration and coordination of international marketing activities
Schmid, Stefan
;
Grosche, Philipp
;
Mayrhofer, Ulrike
- In:
International business review : the official journal of …
25
(
2016
)
2
,
pp. 535-547
Persistent link: https://www.econbiz.de/10011448043
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2
Entrepreneurial marketing strategies during the growth of international new ventures originating in small and open economies
Hallbäck, Johanna
;
Gabrielsson, Peter
- In:
International business review : the official journal of …
22
(
2013
)
6
,
pp. 1008-1020
Persistent link: https://www.econbiz.de/10009792940
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