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isPartOf:"Discussion paper / Centre for Economic Policy Research"
~isPartOf:"Journal of promotion management : JPM"
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Search: subject_exact:"Musikwirtschaft"
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10
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Discussion paper / Centre for Economic Policy Research
Journal of promotion management : JPM
Journal of cultural economics
33
International journal of arts management
23
Information economics and policy : IEP
20
SpringerLink / Bücher
17
Ökonomie der Musikindustrie
16
www.musikverkaufen.de : die digitale Musikwirtschaft
14
Journal of retailing and consumer services
13
Management decision : MD
13
Musikwirtschaft und Medien : Märkte - Unternehmen - Strategien
13
Journal of business research : JBR
12
Working paper / National Bureau of Economic Research, Inc.
12
Creative industries and developing countries : voice, choice and economic growth
11
NBER working paper series
11
Musikwirtschaft und Medien : Märkte, Unternehmen, Strategien
10
NBER Working Paper
10
Institute for Prospective Technological Studies digital economy working paper
9
Marketing theory
9
Journal of economic behavior & organization : JEBO
8
Musikrezeption, Musikdistribution und Musikproduktion : der Wandel des Wertschöpfungsnetzwerks in der Musikwirtschaft
8
Europäische Hochschulschriften / 5
7
International journal of intellectual property management : IJIPM
7
Technological forecasting & social change : an international journal
7
Applied economics letters
6
Arts and the market
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Gabler Edition Wissenschaft
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Management science : journal of the Institute for Operations Research and the Management Sciences
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The production and consumption of music in the digital age
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Working paper / International University in Germany, School of Business Administration
6
Business history
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CESifo economic studies : CESifo, a joint initiative of the University of Munich's Center for Economic Studies and the Ifo Institute
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Industry and innovation
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International journal of event and festival management
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Jena economic research papers
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Journal of marketing
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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Marketing letters : a journal of research in marketing
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Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
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Praxisforum Medienmanagement
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ECONIS (ZBW)
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Is background music effective on retail websites?
Wang, Liz
;
Baker, Julie
;
Wakefield, Kirk
;
Wakefield, Robin
- In:
Journal of promotion management : JPM
23
(
2017
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10011729452
Saved in:
2
Name dropping and product mentions : branding in popular music lyrics
Craig, Clay
;
Flynn, Mark A.
;
Holody, Kyle J.
- In:
Journal of promotion management : JPM
23
(
2017
)
2
,
pp. 258-276
Persistent link: https://www.econbiz.de/10011729551
Saved in:
3
Hegemonic masculinity in hip-hop music? : difference in brand mention in rap music based on the rapper's gender
Mohammed-Baksh, Sufyan
;
Callison, Coy
- In:
Journal of promotion management : JPM
21
(
2015
)
3
,
pp. 351-370
Persistent link: https://www.econbiz.de/10011305224
Saved in:
4
Must be the music : examining the placement effects of character-brand association and brand prestige on consumer brand interest within the music video context
Thornton, Corliss
;
Burkhalter, Janée
- In:
Journal of promotion management : JPM
21
(
2015
)
1
,
pp. 126-141
Persistent link: https://www.econbiz.de/10011305335
Saved in:
5
"Listening to Maybach in My Maybach" : evolution of product mention in music across the millennium's first decade
Baksh-Mohammed, Sufyan
;
Callison, Coy
- In:
Journal of promotion management : JPM
20
(
2014
)
1
,
pp. 20-35
Persistent link: https://www.econbiz.de/10010343559
Saved in:
6
"Phantom of the opera" or "sex and the city"? : historical amenities as sources of exogenous vatiation
Bauer, Thomas K.
;
Breidenbach, Philipp
;
Schmidt, …
-
2014
Persistent link: https://www.econbiz.de/10010409039
Saved in:
7
Superstars and the long tail : the impact of technology on market structure in media industries
Weeds, Helen
-
2011
Persistent link: https://www.econbiz.de/10009427773
Saved in:
8
Price discrimination in the concert industry
Courty, Pascal
;
Pagliero, Mario
-
2009
Persistent link: https://www.econbiz.de/10003814530
Saved in:
9
The impact of price discrimination on revenue : evidence from the concert industry
Courty, Pascal
;
Pagliero, Mario
-
2009
Persistent link: https://www.econbiz.de/10003807997
Saved in:
10
Love thy neighbour, love thy kin : strategy and bias in the Eurovison Song Contest
Clerides, Sofronis
;
Stengos, Thanasēs
-
2006
Persistent link: https://www.econbiz.de/10003353567
Saved in:
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