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person:"Reeh, Marc-Oliver"
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Search: subject_exact:"Nachrichtentechnik"
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Nachrichtentechnik
4
Telecommunications engineering
4
Mobile Business
2
Mobile Marketing
2
Mobile business
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Mobile communications
2
Mobile marketing
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Reeh, Marc-Oliver
Grupp, Hariolf
Plückebaum, Thomas
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Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
1
Handbook of research on mobile marketing management
1
Technovation : the international journal of technological innovation, entrepreneurship and technology management
1
Telecommunications policy : the international journal of digital economy, data sciences and new media
1
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ECONIS (ZBW)
4
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Employment and acceptance of near field communication in mobile marketing
Wiedmann, Klaus-Peter
;
Reeh, Marc-Oliver
;
Schumacher, Henrik
- In:
Handbook of research on mobile marketing management
,
(pp. 190-212)
.
2010
Persistent link: https://www.econbiz.de/10003919363
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2
Near Field Communication im Mobile Marketing : Einsatzmöglichkeiten und Akzeptanzchancen
Wiedmann, Klaus-Peter
;
Reeh, Marc-Oliver
;
Schumacher, Henrik
- In:
Erfolgsfaktoren des Mobile Marketing : [Strategien, …
,
(pp. 305-325)
.
2008
Persistent link: https://www.econbiz.de/10003753457
Saved in:
3
Efficiency of government intervention in technical change in telecommunications : ten national economies compared
Grupp, Hariolf
- In:
Technovation : the international journal of …
13
(
1993
)
4
,
pp. 187-220
Persistent link: https://www.econbiz.de/10001148372
Saved in:
4
Research and development in telecommunications : national systems under pressure
Grupp, Hariolf
- In:
Telecommunications policy : the international journal …
16
(
1992
)
1
,
pp. 46-66
Persistent link: https://www.econbiz.de/10001130167
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