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subject:"USA"
~person:"Ryan, Ann Marie"
~person:"Neese, William T."
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Search: subject_exact:"Nationale Mentalität"
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USA
National culture
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United States
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Comparative advertising
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Vergleichende Werbung
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Advertising effects
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Araber
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US automobile industry employment
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consumer ethnocentrism
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Ryan, Ann Marie
Neese, William T.
Blau, Francine D.
4
Kahn, Lawrence M.
4
Berlepsch, Viola von
3
Diehl, Sandra
3
Lee, Wei-Na
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Mueller, Barbara
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Rodríguez-Pose, Andrés
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Averianova, Irina
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Brettel, Malte
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Chow, Peter C. Y.
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Doetzer, Mathias
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Dworkin, Terry Morehead
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Engelen, Andreas
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Hsu, Ping-Yu
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Iribarne, Philippe d'
2
Jong, Eelke de
2
Kodydek, Georg
2
Kotha, Suresh
2
Kuester, Sabine
2
Kumar, V.
2
Nae, Niculina
2
Nelson, Michelle R.
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Oswald, Monika
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Rey-Biel, Pedro
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Rothaermel, Frank T.
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Schipani, Cindy A.
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Sheremeta, Roman M.
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Shiau, Wen-Lung
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Terlutter, Ralf
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Treadway, Darren C.
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Uler, Neslihan
2
Yoo, Jinnie Jinyoung
2
Zhang, Jing
2
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Human performance
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of marketing theory and practice
1
Journal of organizational behavior : OB ; the internat. journal of industrial, occupational and organizational psychology and behavior
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The effectiveness of comparative advertising in the US automobile market influenced by consumer ethnocentrism, industry-specific personal characteristics, and foreign versus domest...
Neese, William T.
;
Foxx, William
;
Eppler, Dianne B.
- In:
Journal of global scholars of marketing science : …
29
(
2019
)
1
,
pp. 114-128
Persistent link: https://www.econbiz.de/10012257887
Saved in:
2
The influence of comparative advertising on consumer ethnocentrism in the American automobile market
Neese, William T.
;
Haynie, Jeffrey J.
- In:
Journal of marketing theory and practice
23
(
2015
)
3
,
pp. 321-337
Persistent link: https://www.econbiz.de/10011312657
Saved in:
3
Applying models of employee identity management across cultures : christianity in the USA and South Korea
Lyons, Brent
;
Wessel, Jennifer
;
Ghumman, Sonia
;
Ryan, …
- In:
Journal of organizational behavior : OB ; the internat. …
35
(
2014
)
5
,
pp. 678-704
Persistent link: https://www.econbiz.de/10010393401
Saved in:
4
Hiring discrimination against Arab minorities: interactions between prejudice and job characteristics
Derous, Eva
;
Nguyen, Hannah-Hanh
;
Ryan, Ann Marie
- In:
Human performance
22
(
2009
)
4
,
pp. 297-320
Persistent link: https://www.econbiz.de/10003892431
Saved in:
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