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~person:"Millson, Murray R."
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Millson, Murray R.
Herstatt, Cornelius
67
Brem, Alexander
34
Di Benedetto, C. Anthony
34
Calantone, Roger J.
33
Cooper, Robert G.
26
Griffin, Abbie
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International journal of innovation management
4
International journal of technology marketing : IJTMkt
2
European journal of innovation management : EJIM
1
International journal of entrepreneurship and innovation management
1
The journal of product innovation management : an international publication of the Product Development & Management Association
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1
The NPD speed-market success relationship : a meta-analysis
Millson, Murray R.
;
Wilemon, Dave
- In:
International journal of innovation management
23
(
2019
)
6
,
pp. 1950057-1-27
Persistent link: https://www.econbiz.de/10012098632
Saved in:
2
Intention : customer perceived market orientation and perceived environmental sustainability information
Millson, Murray R.
- In:
International journal of technology marketing : IJTMkt
10
(
2015
)
3
,
pp. 248-265
Persistent link: https://www.econbiz.de/10011478336
Saved in:
3
Exploring the nonlinear impact of organizational integration on new product market success
Millson, Murray R.
- In:
The journal of product innovation management : an …
32
(
2015
)
2
,
pp. 279-289
Persistent link: https://www.econbiz.de/10010511260
Saved in:
4
A moderation study of organsational integration and NPD process proficiency in the U.S. and Korean heavy construction equipment industries
Millson, Murray R.
;
Kim, Jongbae
- In:
International journal of innovation management
19
(
2015
)
5
,
pp. 1550061-1-25
Persistent link: https://www.econbiz.de/10011422728
Saved in:
5
Exploring the moderating influence of product innovativeness on the organizational integration-new product market success relationship
Millson, Murray R.
- In:
European journal of innovation management : EJIM
16
(
2013
)
3
,
pp. 317-334
Persistent link: https://www.econbiz.de/10009779878
Saved in:
6
Refining the NPD/innovation path to product market success with partial least squares path analysis
Millson, Murray R.
- In:
International journal of innovation management
17
(
2013
)
2
,
pp. 1-23
Persistent link: https://www.econbiz.de/10009759266
Saved in:
7
An investigation of the moderating influence of NPD speed on the organisational integration-new product market success and NPD process proficiency-new product market success relati...
Millson, Murray R.
- In:
International journal of entrepreneurship and …
17
(
2013
)
4/5/6
,
pp. 329-351
Persistent link: https://www.econbiz.de/10010407643
Saved in:
8
How does environmental information impact product purchase intent?
Millson, Murray R.
- In:
International journal of technology marketing : IJTMkt
7
(
2012
)
2
,
pp. 177-190
Persistent link: https://www.econbiz.de/10009564966
Saved in:
9
The impact of changing markets and competition on the NPD speed/market success relationship
Millson, Murray R.
;
Wilemon, David L.
- In:
International journal of innovation management
14
(
2010
)
5
,
pp. 841-870
Persistent link: https://www.econbiz.de/10008780030
Saved in:
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