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isPartOf:"Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]"
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Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
SpringerLink / Bücher
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Neuromarketing : Erkenntnisse der Hirnforschung für Markenführung, Werbung und Verkauf
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Journal of consumer behaviour : an international research review
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Springer eBook Collection
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Wie Marken wirken : Impulse aus der Neuroökonomie für die Markenführung
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Analyzing the strategic role of neuromarketing and consumer neuroscience
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Developing relationships, personalization, and data herald in marketing 5.0
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Marketing mit allen Sinnen : Chancen der multisensualen Kundenkommunikation
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ERIM Ph. D. series research in management / Erasmus Institute of Management
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Asia Pacific journal of marketing and logistics
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Ilmenauer Schriften zur Betriebswirtschaftslehre
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The effect of selecting and ignoring on liking
Tavassoli, Nader T.
- In:
Visual marketing : from attention to action ; …
,
(pp. 73-89)
.
2008
Persistent link: https://www.econbiz.de/10009260344
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2
Informativeness of eye movements for visual marketing : six cornerstones
Pieters, Rik
;
Wedel, Michel
- In:
Visual marketing : from attention to action ; …
,
(pp. 43-71)
.
2008
Persistent link: https://www.econbiz.de/10009260345
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