//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Konsumentenverhalten"
~person:"Schwarzenberger, Veronika"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Niche marketing strategy"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Konsumentenverhalten
Brand management
2
Consumer behaviour
2
Markenführung
2
Niche marketing strategy
2
Nischenstrategie
2
Professional sports
2
Profisport
2
Sport
2
Sport policy
2
Sportmarketing
2
Sportpolitik
2
Sports
2
Sports marketing
2
group identity
2
niche sports
2
sports brands
2
subculture of consumption
2
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Schwarzenberger, Veronika
Neiman, Brent
5
Vavra, Joseph
4
Schäfers, Tobias
3
Windrum, Paul
3
Bar-Isaac, Heski
2
Caruana, Guillermo
2
Cuñat, Vicente
2
Hyde, Kenneth
2
Klug, Katharina
2
Alves, Helena Margarida
1
Aoki, Reiko
1
Barbieri, Carla
1
Behrends, Thomas
1
Belz, Frank
1
Bidyarthi, H. M. Jha
1
Bissinger, Katharina
1
Brownlee, Eric A.
1
Brusch, Ines
1
Campbell, Danny
1
Carvalho, Aida
1
Choi, Jeonghye
1
Church, E. Mitchell
1
Cooper, Coyte G.
1
Couto, João Pedro Almeida
1
Dande, Mayur A.
1
Dias, Álvaro Lopes
1
Doherty, Edel
1
Evers, Reinier
1
Faria, Sandra Micaela Costa Dias
1
Greenhalgh, Greg
1
Greenwell, T. Christopher
1
Gresel, Ronja
1
Gräßler, Markus Joseph
1
Guo, Dongmei
1
Guo, Tao
1
Hillas, John
1
Hoang, Thi Phuong Thao
1
Hoskins, Jake D.
1
Kao, Tina Shin-tian
1
more ...
less ...
Published in...
All
International journal of sports marketing & sponsorship
2
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
The role of sports brands in niche sports subcultures
Schwarzenberger, Veronika
;
Hyde, Kenneth
- In:
International journal of sports marketing & sponsorship
15
(
2013
)
1
,
pp. 40-56
Persistent link: https://www.econbiz.de/10010234352
Saved in:
2
The role of sports brands in niche sports subcultures
Schwarzenberger, Veronika
;
Hyde, Kenneth
- In:
International journal of sports marketing & sponsorship
15
(
2013
)
1
,
pp. 40-56
Persistent link: https://www.econbiz.de/10010234353
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->