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Search: subject_exact:"Nonprofit-Marketing"
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International journal of nonprofit & voluntary sector marketing
4
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4
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Handbook of research on effective marketing in contemporary globalism
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ECONIS (ZBW)
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1
Recruiting and retaining older adult volunteers : implications for practice
Devaney, Carmel
;
Kearns, Noreen
;
Fives, Allyn
;
Canavan, John
- In:
Journal of nonprofit & public sector marketing
27
(
2015
)
4
,
pp. 331-350
Persistent link: https://www.econbiz.de/10011415475
Saved in:
2
Investigating online recognition for blood donor retention : an experiential donor value approach
Chell, Kathleen
;
Mortimer, Gary
- In:
International journal of nonprofit & voluntary sector …
19
(
2014
)
2
,
pp. 143-163
Persistent link: https://www.econbiz.de/10010520419
Saved in:
3
Reach for Generation Y : using celebrity endorsement to communicate about nonprofit causes with young people in Australia
Branigan, Elizabeth
;
Mitsis, Ann
- In:
International journal of nonprofit & voluntary sector …
19
(
2014
)
4
,
pp. 314-321
Persistent link: https://www.econbiz.de/10011378459
Saved in:
4
Understanding culture, motivation, and ethnic consumer behavior
Koo, Fung Kuen
;
Le, Huong
- In:
Handbook of research on effective marketing in …
,
(pp. 47-65)
.
2014
Persistent link: https://www.econbiz.de/10010403586
Saved in:
5
Attracting volunteers in highly multicultural societies : a marketing challenge
Randle, Melanie
;
Dolnicar, Sara
- In:
Journal of nonprofit & public sector marketing
24
(
2012
)
4
,
pp. 351-369
Persistent link: https://www.econbiz.de/10009714684
Saved in:
6
Portrait of a star : National Gallery of Victoria
Rentschler, Ruth
;
Bridson, Kerrie
;
Evans, Jody
- In:
International journal of arts management
13
(
2010/11
)
2
,
pp. 59-67
Persistent link: https://www.econbiz.de/10008856920
Saved in:
7
Market orientation and marketing in nonprofit organizations : indications for fundraising from Victoria
Brady, Erica
;
Brace-Govan, Jan
;
Brennan, Linda
; …
- In:
International journal of nonprofit & voluntary sector …
16
(
2011
)
1
,
pp. 84-98
Persistent link: https://www.econbiz.de/10009670532
Saved in:
8
Sex doesn't matter : the role of gender in the formation of student-university relationships
Bowden, Jana
;
Wood, Leigh
- In:
Journal of marketing for higher education
21
(
2011
)
2
,
pp. 133-156
Persistent link: https://www.econbiz.de/10009409033
Saved in:
9
Creating positive habits in water conservation : the case of the Queensland Water Commission and the Target 140 campaign
Walton, Andrea
;
Hume, Margee
- In:
International journal of nonprofit & voluntary sector …
16
(
2011
)
3
,
pp. 215-224
Persistent link: https://www.econbiz.de/10009671027
Saved in:
10
From right to responsibility : sustainable change in water consumption
Phipps, Marcus
;
Brace-Govan, Jan
- In:
Journal of public policy & marketing : JPP & M ; an …
30
(
2011
)
2
,
pp. 203-219
Persistent link: https://www.econbiz.de/10009405007
Saved in:
11
An empirical investigation on the role of market orientation in church participation
Mulyanegara, Riza Casidy
;
Tsarenko, Yelena
;
Mavondo, …
- In:
International journal of nonprofit and voluntary sector …
15
(
2010
)
4
,
pp. 339-351
Persistent link: https://www.econbiz.de/10008736602
Saved in:
12
Retaining the visitor, enhancing the experience : identifying attributes of choice in repeat museum visitation
Burton, Christine
;
Louviere, Jordan J.
;
Young, Louise
- In:
International journal of nonprofit and voluntary sector …
14
(
2009
)
1
,
pp. 21-34
Persistent link: https://www.econbiz.de/10003819440
Saved in:
13
Not just any volunteers : segmenting the market to attract the high contributors
Randle, Melanie
;
Dolnicar, Sara
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
3
,
pp. 271-282
Persistent link: https://www.econbiz.de/10003893353
Saved in:
14
Talking theatre is more than a test drive : two audience development methodologies under review
Scollen, Rebecca
- In:
International journal of arts management
12
(
2009
)
1
,
pp. 4-13
Persistent link: https://www.econbiz.de/10003894099
Saved in:
15
Does cultural background affect volunteering behavior?
Randle, Melanie
;
Dolnicar, Sara
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
2
,
pp. 225-247
Persistent link: https://www.econbiz.de/10003856823
Saved in:
16
Regional voices talk theatre : audience development for the performing arts
Scollen, Rebecca
- In:
International journal of nonprofit and voluntary sector …
13
(
2008
)
1
,
pp. 45-56
Persistent link: https://www.econbiz.de/10003689778
Saved in:
17
Key success factors for research institutions in research commercialization and industry linkages: outcomes of a German/Australian cooperative project
Baaken, Thomas
;
Plewa, Carolin
- In:
Management of technology : new directions in technology …
,
(pp. 75-89)
.
2007
Persistent link: https://www.econbiz.de/10003416113
Saved in:
18
Market orientation and performance in the public sector : the role of organisational commitment
Caruana, Albert
;
Ramaseshan, B.
;
Ewing, Michael
-
1996
Persistent link: https://www.econbiz.de/10000973818
Saved in:
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