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type:"article"
~person:"Waters, Richard D."
~isPartOf:"Journal of nonprofit & public sector marketing"
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Journal of nonprofit & public sector marketing
Journal of philanthropy and marketing
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International journal of nonprofit & voluntary sector marketing
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International review on public and non-profit marketing
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Public relations in the nonprofit sector : theory and practice
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Using video to build an organization's identity and brand : a content analysis of nonprofit organizations' YouTube videos
Waters, Richard D.
;
Jones, Paul M.
- In:
Journal of nonprofit & public sector marketing
23
(
2011
)
3
,
pp. 248-268
Persistent link: https://www.econbiz.de/10009315508
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2
The importance of understanding donor preference and relationship cultivation strategies
Waters, Richard D.
- In:
Journal of nonprofit & public sector marketing
21
(
2009
)
4
,
pp. 327-346
Persistent link: https://www.econbiz.de/10003930582
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