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~subject:"World"
~subject:"Consumer behaviour"
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Journal of marketing theory and practice : JMTP
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Why own when you can access? : motivations for engaging in collaborative consumption
Stevens, Jennifer L.
;
Johnson, Catherine M.
;
Gleim, Mark R.
- In:
Journal of marketing theory and practice : JMTP
31
(
2023
)
1
,
pp. 1-17
Persistent link: https://www.econbiz.de/10013483434
Saved in:
2
Collaborative consumption usage in the US and India : an exploratory study
Albinsson, Pia A.
;
Perera, B. Yasanthi
;
Nafees, Lubna
; …
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
4
,
pp. 390-412
Persistent link: https://www.econbiz.de/10012181628
Saved in:
3
Exploring online peer-to-peer swapping : a social practice theory of online swapping
Philip, Heather E.
;
Ozanne, Lucie K.
;
Ballantine, Paul W.
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
4
,
pp. 413-429
Persistent link: https://www.econbiz.de/10012181629
Saved in:
4
A shared understanding : redefining "sharing" from a consumer perspective
Reich, Brandon J.
;
Hong, Yuan
- In:
Journal of marketing theory and practice : JMTP
27
(
2019
)
4
,
pp. 430-444
Persistent link: https://www.econbiz.de/10012181630
Saved in:
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