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~person:"Tomczak, Torsten"
~person:"Restubog, Simon Lloyd D."
~isPartOf:"Behavioral Branding : wie Mitarbeiterverhalten die Marke stärkt"
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Tomczak, Torsten
Restubog, Simon Lloyd D.
Esch, Franz-Rudolf
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Strödter, Kristina
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Behavioral Branding : wie Mitarbeiterverhalten die Marke stärkt
Journal of management : JOM
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British journal of management : BJM
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Group & organization management : an international journal
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Journal of organizational behavior : OB ; the international journal of industrial, occupational and organizational psychology and behavior
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Journal of service research : JSR
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Cross cultural management : an international journal
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Werbung als Verhaltensvorbild für Mitarbeiter
Henkel, Sven
;
Tomczak, Torsten
;
Jenewein, Wolfgang
- In:
Behavioral Branding : wie Mitarbeiterverhalten die …
,
(pp. 443-467)
.
2009
Persistent link: https://www.econbiz.de/10003856799
Saved in:
2
Werbung als Verhaltensvorbild für Mitarbeiter
Henkel, Sven
;
Tomczak, Torsten
;
Jenewein, Wolfgang
- In:
Behavioral Branding : wie Mitarbeiterverhalten die …
,
(pp. 421-445)
.
2008
Persistent link: https://www.econbiz.de/10003600218
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