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subject:"Relationship marketing"
~subject:"India"
~person:"Brun, Isabelle"
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Relationship marketing
India
Electronic Banking
5
Electronic banking
5
Beziehungsmarketing
4
Dienstleistungsqualität
3
Service quality
3
Commitment
2
Confidence
2
Consumer behaviour
2
Customer satisfaction
2
E-commerce
2
Electronic Commerce
2
Konsumentenverhalten
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Kundenzufriedenheit
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Lieferantenmanagement
2
Mobile communications
2
Mobilkommunikation
2
Supplier relationship management
2
Trust
2
Vertrauen
2
Bank
1
Bank marketing
1
Bankgeschäft
1
Banking services
1
Canada
1
Customer experience
1
E-banking
1
Internet
1
Kanada
1
Key account management
1
Key-Account-Management
1
M-banking
1
Market research
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Marktforschung
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Measurement
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Measurement scale
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Messung
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Mobile phone
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Mobile service quality
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Brun, Isabelle
Uppal, Rajinder Kumar
15
Knittel, Christopher R.
6
Stango, Victor
6
Chawla, Deepak
5
Joshi, Himanshu
5
Kundu, Sukanya
5
Malviya, Surendra
5
Bansal, Nitin
4
Bauer, Hans H.
4
Chauhan, Vikas
4
Hota, Jyotiranjan
4
Keramati, Abbas
4
Mann, Bikram Jit Singh
4
Rajaobelina, Lova
4
Sahni, Sunpreet Kaur
4
Sharma, Geeta
4
Singh, Shamsher
4
Adil, Mohd
3
Agarwal, Reeti
3
Agrawal, Vivek
3
Aithal, P. S.
3
Bashir, Irfan
3
Buhl, Hans Ulrich
3
Casadesús, Martí
3
Choudhary, Vipin
3
Datta, Saroj Kumar
3
Durkin, Mark
3
Falk, Tomas
3
George, Ajimon
3
Gera, Navneet
3
Hammerschmidt, Maik
3
Jain, Megha
3
Jain, Vaneesha
3
Karjaluoto, Heikki
3
Kesharwani, Ankit
3
Khare, Arpita
3
Kishore, Krishna
3
Kohli, Shan
3
Kumar, Amresh
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The international journal of bank marketing : IJBM
2
Journal of financial services marketing : JFSM
1
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
1
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ECONIS (ZBW)
4
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Online relationship quality : testing an integrative and comprehensive model in the banking industry
Brun, Isabelle
;
Rajaobelina, Lova
;
Ricard, Line
- In:
Journal of relationship marketing : innovations & …
15
(
2016
)
4
,
pp. 219-246
Persistent link: https://www.econbiz.de/10011633635
Saved in:
2
Towards a better understanding of mobile banking : the impact of customer experience on trust and commitment
Rajaobelina, Lova
;
Brun, Isabelle
;
Tep, Sandrine Prom
; …
- In:
Journal of financial services marketing : JFSM
23
(
2018
)
3/4
,
pp. 141-152
Persistent link: https://www.econbiz.de/10011975268
Saved in:
3
Mobile banking service quality and customer relationships
Arcand, Manon
;
Tep, Sandrine Prom
;
Brun, Isabelle
; …
- In:
The international journal of bank marketing : IJBM
35
(
2017
)
7
,
pp. 1066-1087
Persistent link: https://www.econbiz.de/10011814538
Saved in:
4
Online relationship quality : scale development and initial testing
Brun, Isabelle
;
Rajaobelina, Lova
;
Line, Ricard
- In:
The international journal of bank marketing : IJBM
32
(
2014
)
1
,
pp. 5-27
Persistent link: https://www.econbiz.de/10010252740
Saved in:
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