//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"Handbook of research on integrating social media into strategic marketing"
~subject:"E-commerce"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Online marketing"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
E-commerce
Internet marketing
17
Online-Marketing
17
Social Web
17
Social web
17
Professional sports
3
Profisport
3
Sportmarketing
3
Sports marketing
3
Brand equity
2
Consumer behaviour
2
Electronic Commerce
2
Großbritannien
2
Konsumentenverhalten
2
Markenwert
2
Marketing management
2
Marketingmanagement
2
United Kingdom
2
Advertising effects
1
Bekleidungsindustrie
1
Brand management
1
Clothing industry
1
Competitive advantage
1
Consumer attitudes
1
Copyright law
1
Customer retention
1
Facebook, Inc.
1
Fernsehen
1
Football
1
Fußball
1
HR marketing
1
Higher education finance
1
Higher education institution
1
Hochschule
1
Immaterialgüterrechte
1
Innovation management
1
Innovationsmanagement
1
Intellectual property rights
1
Kundenbindung
1
Malaysia
1
more ...
less ...
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz im Buch
2
Book section
2
Language
All
English
2
Author
All
Hajli, Nick
1
Mohana Shanmugam
1
Yusmadi Yah Jusoh
1
Published in...
All
Handbook of research on integrating social media into strategic marketing
Journal of retailing and consumer services
41
Journal of business research : JBR
35
International journal of electronic marketing and retailing : IJEMR
33
International journal of internet marketing and advertising : IJIMA
30
Journal of management information systems : JMIS
26
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
19
Information systems research : ISR
19
Journal of internet commerce
18
Electronic commerce research
17
Management science : journal of the Institute for Operations Research and the Management Sciences
17
International journal of hospitality management
16
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
16
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
15
International journal of business information systems : IJBIS
14
International journal of e-business research : an official publication of the Information Resources Management Association
14
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
14
Industrial marketing management : the international journal for industrial and high-tech firms
13
Journal of travel and tourism marketing
12
Technological forecasting & social change : an international journal
12
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
11
Journal of electronic commerce research : JECR
11
International journal of contemporary hospitality management
10
International journal of retail & distribution management
10
Lehrbuch
10
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
10
International journal of electronic business
9
International journal of electronic customer relationship management : IJECRM
9
International journal of technology marketing : IJTMkt
9
Journal of organizational computing and electronic commerce
9
Journal of the Academy of Marketing Science
9
Springer eBook Collection
9
CESifo working papers
8
Discussion papers / CEPR
8
Electronic commerce research and applications
8
Electronic markets : the international journal on networked business
8
International journal of electronic commerce : IJEC
8
Journal of direct, data and digital marketing practice : the international journal of the Institute of Direct Marketing
8
Journal of hospitality marketing & management
8
Journal of marketing research : JMR
8
Management information systems : mis quarterly
8
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
Relevance
Date (newest first)
Date (oldest first)
1
A continuance model for optimized participation in virtual communities
Mohana Shanmugam
;
Yusmadi Yah Jusoh
- In:
Handbook of research on integrating social media into …
,
(pp. 187-206)
.
2015
Persistent link: https://www.econbiz.de/10011294593
Saved in:
2
How social commerce emerged : the role of social word of mouth - social commerce
Hajli, Nick
- In:
Handbook of research on integrating social media into …
,
(pp. 1-16)
.
2015
Persistent link: https://www.econbiz.de/10011294624
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->