//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Gerstmeier, Eva"
~subject:"Profitability"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Online-Targeting"
Narrow search
Delete all filters
| 2 applied filters
Year of publication
From:
To:
Subject
All
Profitability
Internet marketing
6
Online-Marketing
6
Search engine
4
Suchmaschine
4
Preismanagement
2
Pricing strategy
2
Advertising industry
1
Advertising planning
1
Auction
1
Auktion
1
Bank marketing
1
Bankmarketing
1
Deutschland
1
E-commerce
1
Electronic Commerce
1
Fee (Remuneration)
1
Financial services
1
Finanzdienstleistung
1
Germany
1
Honorar
1
Online retailing
1
Online-Handel
1
Rentabilität
1
Simulation
1
Social Web
1
Social web
1
Werbeplanung
1
Werbewirtschaft
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Gerstmeier, Eva
Abou Nabout, Nadia
3
Skiera, Bernd
3
Stepanchuk, Tanja
2
Agarwal, Ashish
1
Akowuah, Emmanuel A.
1
Anagnostopoulou, Seraina C.
1
Apenteng, Bettye A.
1
Balogh, Jeremiás Máté
1
Brettel, Malte
1
Breuer, Ralph
1
Brighty, Martin
1
Buhalis, Dimitrios
1
Clement, Michel
1
Doppler, Christian
1
Ekpo, Imaobong B.
1
Engelen, Andreas
1
Fu, Hong
1
Gerstmeier, Eva Charlotte
1
Hosanagar, Kartik
1
Jiang, Cuixia
1
Kountouri, Ioanna
1
Lovell, Nicholas
1
Manousakis, Eleftherios
1
Markham, Dean
1
Mizik, Tamás
1
Mutiso, Fedelis M.
1
Opoku, Samuel T.
1
Schmid, Sigrid
1
Schulz, Petra
1
Shehu, Edlira
1
Smith, Michael D.
1
Tsekrekos, Andrianos E.
1
Xie, Nan
1
Xu, Qifa
1
more ...
less ...
Published in...
All
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
Relevance
Date (newest first)
Date (oldest first)
1
An analysis of the profitability of fee-based compensation plans for search engine marketing
Abou Nabout, Nadia
;
Skiera, Bernd
;
Stepanchuk, Tanja
; …
- In:
International journal of research in marketing : IJRM ; …
29
(
2012
)
1
,
pp. 68-80
Persistent link: https://www.econbiz.de/10009554312
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->