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~person:"Brettel, Malte"
~type_genre:"Aufsatz im Buch"
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Effectiveness of online advertising channels : a price-level-dependent analysis
Spilker-Attig, Andrea Maria Renate
;
Brettel, Malte
- In:
New Developments in Online Marketing
,
(pp. 165-181)
.
2014
Persistent link: https://www.econbiz.de/10010354576
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