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Search: subject_exact:"Online-Werbung"
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Evaluating different types of segmentation bases towards their link to consumer behavior in e-commerce
Scheuffelen, Stefan C.
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2017
Persistent link: https://www.econbiz.de/10011639112
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Targeted advertising and consumer privacy concerns : experimental studies in an internet context
Gröne, Nicole
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2012
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1. Aufl.
Persistent link: https://www.econbiz.de/10009523420
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