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~subject:"Innovation"
~subject:"Informationstechnik"
~isPartOf:"Betriebswirtschaftslehre für Technologie und Innovation"
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Informationstechnik
Ankündigungseffekt
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Announcement effect
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Consumer behaviour
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Consumer goods marketing
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Credibility
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Feinmechanische Industrie
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Betriebswirtschaftslehre für Technologie und Innovation
Chiffres clés / Analyse / Service des Etudes et des Statistiques Industrielles, SESSI
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Econometric models in marketing
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Economic inquiry : journal of the Western Economic Association International
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Innovatives Schulmanagement : Ansätze für ein effizientes Management von Schulen
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International journal of e-entrepreneurship and innovation : IJEEI ; an official publication of the Information Resources Management Association
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International journal of economics and financial issues : IJEFI
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Die Glaubwürdigkeit von Produkt-Vorankündigungen : eine theoretische und empirische Untersuchung der Beurteilung von Produkt-Vorankündigungen durch Konsumenten
Schirm, Karsten
-
1995
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